The popularity of social media platforms is at an all-time high. A rising number of social media outlets can make it difficult to keep up with content creation, management, and distribution.
The good news is that we don’t have to sacrifice our sanity in exchange for a stronger social media presence across several platforms thanks to the availability of dedicated solutions for doing so.
In this article, I’ll discuss 4 social media tools that can help you save time and increase the exposure of your profiles.
Tools for Social Media Management
Linktree
Using a service like Linktree is a great method to increase your exposure across numerous channels simultaneously.
Linktree is a service that lets you lead people to a page with all of your most essential links with only one link (usually included in your bio).
This means that you may direct them to your YouTube channel, Twitter account, newest e-book, blog article, etc., when they click on the link in your Instagram profile. With this service, you may advertise several items with a single URL.
An interview with Linktree’s CEO was published in Forbes, revealing that the service had built a user base of almost 12 million people.
However, there are several drawbacks to using Linktree, including the fact that the free edition has restricted analytics, functionality, and design options. Because of this, several social media profiles prefer using Linktree’s rivals.
Whether you use Linktree or an alternative, increasing your social media presence by include a bio link that leads directly to your most essential sites is a terrific idea.
Jarvis
Recently, those that wish to increase their creative production have been turning to AI copywriting tools. There is a significant uptick in the number of scenarios in which AI copywriters may be of great help.
Using optimal AI-written copy for post captions, biographies, ad text, and other uses can help social media accounts stand out more.
It’s much easier to get started with content creation for a wide range of reasons when you have access to more than 50 premade templates.
The optimal frequency of social media updates has changed throughout time. Not only that, but there are a variety of platforms to choose from.
The frequency with which you publish on each platform should be modified to achieve the best possible outcomes there.
Take, for instance, the following posting requirements from louisem.com:
Once a day on Facebook
The recommended daily frequency for TikTok use is three times.
Multiple times each day on Instagram
Tweeting: 15 times a day
In terms of frequency, Pinterest: 11x/day
On LinkedIn, once daily
Once a week on YouTube
It’s clear from the totals that there will be a lot of postings required. In particular, if you’re working to expand your reach across several social media channels.
Of course, none of these figures are fixed in stone, but if you want the greatest shot at building your following, you’ll need to upload a lot of high-quality material.
That’s why it’s a great idea to use a programme like Jarvis, which can assist lighten the load of coming up with content for several social media posts every day.
Flick
The popularity of your social media postings may depend in large part on the hashtags you choose. Adspresso claims that include 11 hashtags in an Instagram post is optimal for increasing exposure and interaction with the post.
In addition to using branded hashtags, you should vary the hashtags you use in each individual post. Your postings can appear in many feeds, giving you the chance to see how different audiences respond to them.
Flick is a hashtag management and testing tool.
Flick features a built-in banned/flagged hashtag checker, allowing you to monitor the success of hashtags, provides ideas for related hashtags, and filters out the noise.
Hashtags are utilised on numerous social media networks to increase exposure, not only Instagram, which is why Flick was created. To assist you streamline the process of creating hashtags for each of your articles, WP Dev Shed offers a rundown of 10 tools you may utilise.
Canva
If you want to be seen on social media, you need to post information that others will find valuable. With more than 4.55 billion active social media users as of October 2021, it’s crucial that your content stands out.
Canva is a fantastic programme for making such graphics.
Canva simplifies the process of making content for social media by providing a variety of pre-made templates to work from. Simply modify the wording and colour scheme to reflect the aesthetic of your social media page.
You may save a lot of time and money by using a service like Canva if you’re managing a social media account but aren’t very good at design.
Canva may also serve as a source of creative motivation. When you’re at a loss for words and need some inspiration for a post, head on over to Canva. You may get templates for use with social media platforms such as Instagram, Facebook, and more by visiting this site.
Conclusion
Even if you’re just getting started with your social media profile. Alternately, you may choose to increase the attention now paid to your organisation. Or, if you’re just getting started with social networking, this piece will be a great resource.
Keep up with how the ever-evolving social media landscape impacts your business.
Maintaining a consistent schedule of publishing high-quality articles will increase your chances of success.
The frequency of your updates will vary with the social networking site you choose to use. But in 2023, with the instruments at your disposal, you can do this much more quickly and at far lower cost.