A Businesses’ Guide to Tackle Social Media Trolls

What Exactly Are Online Trolls?

Trolls on social media are regular individuals who, like us, have a dark side and like intentionally trolling others for attention. They are experts at getting others angry, annoyed, and agitated by the use of insulting and cruel language.
Fans and devotees of your brand are popular with the public.

They take great pleasure in raving, earning the name “keyboard warriors” in the process for their penchant for spreading hate speech and even death threats online. They make character assassination statements that are meant to stir up emotion among the listening audience (rather than their intellect).

In reality, they are just bothersome competitors that dress like customers or supporters of your company. Trolls typically don’t have any basis in reality but will say anything to annoy others. In layman’s terms, social media trolls are cyberbullys.

Everywhere. They’ll be hanging around in the places where other people are sharing and commenting. Forums, email lists, chat rooms, and social media are all great places to start a conversation about your new blog.

Nobody wants to hear criticism of their work, especially when they’ve put in as much time and energy as you have into their website. Who are they to suggest that you don’t have enough credibility?

Someone being a jerk, or just a dissatisfied client?

Internet trolls may keep business owners, managers, and customer care representatives up at night.

Those who have spent many hours researching the greatest online topic, target demographic, and finest marketing method to utilise just to have internet trolls destroy this in one fell swoop have it the worst.

Now more than ever, people’s voices can be heard online. Customers that are unhappy and wish to air their unfavourable but genuine opinions are included.

It’s important to be able to identify a malicious troll who is actively working toward something and a disgruntled client who is venting legitimately. Yes, sometimes it’s hard to tell one thing from another. Both parties may give off a frustrated, or even irate and angry, vibe.

Have a look at some of the phrases they employ. Do they sound dissatisfied or irritated, making a statement that may be true about your company’s website, service, or product?

Do they behave properly when using social media? Is that what they’re doing, trying to find the truth? Or is their anger misdirected, an attempt to provoke you or your company, or an insult meant for another user?

In addition, a dissatisfied client will want to have their voice heard. Whenever you do that and solve their problem, they will be content. At that point, there will be no more damaging communications.

But not with the trolls you see on the internet. Until they become bored or are forbidden from doing so, they will continue their behaviour. They don’t want to settle anything; all they care about is arguing over meaningless details.

Here Are the 5 Telltale Signs That You’re Interacting With a Troll

1. Possessive Attitude

The vast majority of trolls will have a false feeling of self-worth (despite being unable to lift Thor’s hammer, Mjolnir). They have an egocentric view of the world.
The person is all, “Me, myself, and I…” wonderful, fantastic, and incredible. You? You guys? Suck. Boo!” Or anything similar to that. That indicates the presence of loathsome trolls.

I Hope You’re Angry

The sole objective of social media trolls is to cause distress and annoy others. The person is basically saying, “I want you furious, so I can be angryer.”

Have a Facebook or Instagram user that is always causing fights and posting offensive material? If they come out as nasty and insincere in their writings? That guy right there is a troll.

Make it one-on-one

Disagreements and open dialogue are encouraged and even encouraged amongst internet users. It’s a different story when feelings are involved. Trolls always act in this way.

Instead of addressing issues rationally and sensibly (maybe with a bit of irritation, but still healthily combative), trolls prefer to attack the character of those with whom they disagree. They will resort to name-calling and emotional appeals rather than logic.

There’s no such thing as an exaggeration for them.

Internet trolls tend to exaggerate things. Very much so! They are fond of emphatic expressions such as “everything,” “all,” and “never ever,” when other people are more likely to use “some” or “sometimes.”

Trolls resort to hyperbole and harsh language to provoke, offend, and annoy their targets.

Fluke is spelled incorrectly.

Social media trolls appear to have terrible spelling skills, just like the trolls of myth and folklore.

Perhaps because they’re too preoccupied with firing up their keyboard, social media trolls:

  • Falsely use language
  • Use incorrect spelling
  • Making a mistake between terms that sound similar but have different meanings
  • Bypassing Periods and Commas
  • Only the last letters of the first word should be capitalised.
  • Using nonsense or made-up terms
  • Use the pronoun “I” with the punctuation mark “!!!!!!!” often.
  • Researchers at Stanford and Cornell found that internet trolls’ writing did not meet basic standards for readability in their study of anti-social conduct on the internet. There is a lot of vulgarity and they choose the less favourable terms.

The bright side is that this makes it WAAAAY EASIER for you to identify sociopaths.

As you can see, online trolls tend to leave a trail of breadcrumbs that lead straight to them.

Now that you know which is which with absolute certainty, how do you deal with these dreadful creatures?


You toiled away to bring one of the most promising startups to the attention of online haters. It’s unfortunate that they’ve taken note since it shows they view your accomplishment as a threat. Keep in mind that there are polished methods of dealing with troll issues.

The moral path is the one to take. Ban them, block them, ignore them, or use comedy, kindness, and facts to silence them! By doing so, you may help make your neighbourhood a welcoming and secure place to live, and maybe even the whole internet.